Rauschmayer’s Marketing Excellence: 10x ROAS

Rauschmayer's Instagram: a 'Buy Beautiful Diamond Jewelry' post beside a grid of ring and couple posts

“Our online visibility improved drastically, and the paid campaigns brought in a significant number of new customers.”

Roland Rauschmayer

(CEO at Rauschmayer)

The 12 Months Change

+75%

organic search traffic

SEO efforts increased organic search traffic by 75%.

ROAS

10x in 1 campaign

Paid campaigns achieved a 10x ROAS, significantly boosting sales.

+60%

new customer acquisition

New customer acquisition increased by 60% due to targeted marketing strategies.

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Inside the Rauschmayer shop: a teal wall with its name and curved, lit display cases

About Rauschmayer

Company Size: 10 - 20

Industry: Rauschmayer, a prominent wedding ring manufacturer, has leveraged digital tools to enhance customer experience and operational efficiency.

Location: Germany

JewelExperts Helps You Scale Your Brand

Challenge

Rauschmayer’s website was not effectively optimized for search engines, resulting in low organic traffic and poor online visibility. Previous paid advertising efforts were not delivering satisfactory results, leading to wasted ad spend and low return on investment.

Solution

We partnered with The Hidden Jewel to expand their reach, attract a younger demographic, and offer convenient online shopping options. The Webshop Studio built a visually appealing website and integrated an e-commerce platform to enable online sales and secure payment processing.

Outcome

The SEO efforts resulted in a 75% increase in organic search traffic, while the targeted paid campaigns achieved a 10x ROAS. Additionally, new customer acquisition increased by 60%, demonstrating the effectiveness of the integrated marketing strategy.